Can Gwyneth Really Be a Farrah? Paltrow Channels Icons in New Ads

Gwyneth Patrow Madonna
Gwyneth Patrow channels Madonna. (Credit: Max Factor/Getty Images)

Gwyneth Paltrow, Farrah Fawcett
Gwyneth Paltrow channels Farrah Fawcett. (Credit: Max Factor/Everett Collection)

Lights, camera, action!

Gwyneth Paltrow turned to Hollywood heavyweights for inspiration as the face of Max Factor’s Modern Icon campaign. The 41-year-old actress, who was tapped as the famed makeup house’s creative inspiration in 2012, channeled Audrey Hepburn, Madonna, Farrah Fawcett, and Brigitte Bardot in a set of new advertisements.

It’s no surprise that Gwynnie paid homage to each of the ladies, since they are all credited with influencing style and makeup in their respective generations.

Paltrow kicked things off in the early 1960s with a shot inspired by Hepburn’s Breakfast at Tiffany’s character Holly Golightly. It was a classic recreation of the beloved look and featured Gwyneth in black dress, strings of pearls, and her hair in a sleek French twist. Her makeup resembled Hepburn’s signature winged eyeliner from the flick. Color us impressed.

Gwyneth Paltrow Audrey Hepburn
Gwyneth Paltrow channels Audrey Hepburn. (Credit: Max Factor/Everett Collection)

Paltrow’s journey through Hollywood’s golden era continued as she attempted to revive the sexiness of French actress and classic pinup Brigitte Bardot. Unfortunately, being a sexpot isn’t exactly synonymous with Gwyn’s Goop-y reputation and the recreation seems off, despite her nailing Bardot’s look with bangs, tussled tresses, and heavy eye makeup. Her seductive but demure pose lacks the va va voom of Bardot.

Gwyneth Patrow Brigitte Bardot
Gwyneth Patrow channels Brigitte Bardot. (Credit: Max Factor/Getty Images)

For the 1970s, the Oscar-winning actress used Farrah Fawcett as her muse. She amped up the glam with a plunging gold sequin dress and blown out, feathered waves, similar to the Charlie’s Angels star’s signature ‘do. While we don’t really see the Farrah inspiration in this particular shot, Paltrow looks stunning.

Gwyneth Patrow Madonna
Gwyneth Patrow channels Madonna. (Credit: Max Factor/Getty Images)

Paltrow capped off her campaign by paying homage to her former BFF Madonna. She revealed her best “Material Girl” look with a black mesh top, gobs of gaudy jewelry, teased locks, bright pink eye shadow, and fuchsia lipstick. While Madge and Paltrow famously parted ways after a falling out in 2009, we have to admit, her recreation of the 1980s icon’s style is solid.

Recreating iconic images is nothing new, but Paltrow seemed to have fun with the advertisements and it is nice to see a different side of her, even if they weren’t all believable. Which look is your favorite?

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